This is Christmas This is Manchester, made by Manchester City Council, was released online Friday 10th November and within three days had already been viewed 1.2m times. The response has been phenomenal with hundreds of people taking to social media to show their support.
The animation shows Manchester’s Santa struggling on the ice until kind hearted children take him by the hand and show him the ropes – only for other skaters (including a particularly Manc reindeer) to have etched out a huge Manchester bee in the rink as the camera pulls out.
The man behind the concept, council graphic designer Chris Jennings, says the film is a tribute to the way Mancunians stood together in the wake of the horrific Arena bomb in May.
Broderick’s are delighted to announce that this year we are working with Manchester City Council to show this fantastic advert across all vending machines in the Greater Manchester area.
Video courtesy of Manchester City Council